On June 4th 2009 the Zuidas area in Amsterdam will be transformed during the "Software" event, to show the possibilities of culture at the Zuidas.
The Zuidas will be the new centre of Amsterdam; a place for living, working, art and culture. But there’s still a long way to go; this monumental plan is very far from completion. And in the meantime, what should be on the cultural agenda of the Zuidas: entertainment for those who work there? Niche activities for miniscule subcultures? Or a giant exhibition space for blockbuster shows? The role of culture at the Zuidas has been debated for years and there is no shortage of plans. But up to now, nothing tangible has been done.
Culture isn’t just about buildings – it’s about doing. Hardware doesn’t work on its own – it needs to be programmed; it needs software. This is why the Research Group Art and Public Space of the Gerrit Rietveld Academie decided to a host a day to look at the kinds of artistic projects that could bring inspiration and culture to the Zuidas. Software is part of Cosmopolis 2025, an Amsterdam Bright City initiative. Software will be held on June 4th from 12.00 - 19.00 at the Zuidas Amsterdam. The programme is available on the Rietveld Academy website.
Participants: Bernd Trasberger, Sachi Miyachi, Kyoko Inatome, Izabela Oldak, Renaldi Zefi, Eva Schippers, Yen Yitzu, Ruben van Klaveren, Lucia Luptakova, Paula Albuquerque, ICU2, Bodyweather Amsterdam,Cascoland,Sabine Mooibroek/CasZuidas. Virtueel Museum Zuidas with a.o. Jennifer Tee, Wynolt Visser, Ingo Giezendanner, Giny Vos, Rob Schröder